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About Us
Our company
OnTime Juba Store is the retail face of Sudlink General Trading Co. Ltd, a premier global trading house established in Juba, South Sudan in 2015. From day one, our purpose has been to streamline the flow of essential goods across Africa and international borders — bringing quality products closer to the people who need them.
We specialize in sourcing, logistics, retail stores and distribution for multiple sectors. Whether you are a household shopping for daily essentials or a partner scaling a supply chain, we deliver the highest quality products with unmatched efficiency.
Our Mission
To make essential goods accessible, affordable and reliable across South Sudan and the wider African market.
Our Vision
To be Africa's most trusted trading and retail partner — moving goods on time, every time.
Our Values
Integrity, efficiency, customer focus and long-term partnership.
Our story
Founded in 2015, Sudlink General Trading began with a simple idea: South Sudan and its neighbors deserve a dependable bridge to the world's best products. A decade later, we operate retail outlets, distribution channels and logistics routes that connect manufacturers from Asia, Europe and the Middle East directly to consumers and businesses on the ground.